Did you know Blue Sky Chat plugs into more than 1,000+ CRMs? These include the major ones like HubSpot, PipeDrive, SalesForce, SugarCRM and more.
As another great year comes to an end, we wanted to take a look at one of the topics we will cover in more detail in 2019. As mentioned in a number of previous blogs, Blue Sky Chat live chat software is designed to fit your business. Not only is it easy to install but it allows you to merge with your existing CRMs.
Knowing Your Customer Is Easy With a CRM
You can divert all your sales leads into any one of up to 1,000 existing CRM programs. Our software is designed to automatically add any new sales leads and details from your live chat clients into your designated CRM program. This not only aids in improving the opportunities to stay connected with all customers, but you can engage customers in real-time.
This information won’t merely include names and contact details but also location, IP address, and knowing where the customer originated from. This is extremely valuable information when making important marketing and advertising decisions.
This integration will also enable you to distinguish between new and returning visitors.
Just How Important Is Identifying This Specific Information?
I recently had an opportunity to constructively engage a returning potential customer. This customer had on a number of occasions checked out a few product pages on a client’s website. While this regular visitor was often navigating the site, they were not completing any sales. When the opportunity arose, I reached out and wanted to understand why they would often navigate the similar pages so often and leave without concluding a transaction.
So What Did the Customer Have to Share?
Their response was extremely informative. The feedback enabled the client to make informed decisions about updating the layout of their current website. The customer’s input revealed that while the site incorporated many useful details — including measurements, conversions, and material estimates — it was overly complicated to go from performing the calculations to requesting quotes or completing a transaction. This included having to navigate back and forth between various pages and then having to redo steps due to an inadequate signal. So while the site was one of the best for calculating project information, converting that into tangible products required attention.
More Benefits, Multiple Functions
As we have covered many times before, live chat is about so much more than customer service. It is the ultimate business tool. You can enhance your real-time performance across a number of functions — including increasing sales, refining your sales techniques, improving conversion rates, and staying in the know when it comes to your customer.
Over the next six weeks, we will take a look at:
- What to expect from live chat in 2019
- How to integrate live chat software into your existing site
- Increasing your lead generation by up to 5x more
- Managing and exceeding customer performance expectations
- Using live chat software to maximise conversion rates
- Knowing your FAQs
- The benefits of operating your business 24/7